Mission

To be a leading producer of herbal alcoholic beverages, herbal pharmaceutical products and non-alcoholic beverages. We do this through robust consumer insight to meet both local and foreign (West Africa) demand.

Vision

To be Ghana’s flagship multi-national company.

Objectives

To be the market leader in herbal consumer products and other beverages, deliver superior returns on investments to shareholders, be a major employer, and be socially responsible to the environment and the communities we operate.