OUR VISION
Our vision is to be Ghana’s flagship multi-national beverage company.
OUR MISSION
Our mission is to lead in the production of herbal alcoholic beverages, herbal pharmaceutical products and non-alcoholic beverages. We do this through robust consumer insight to meet both local and export (West Africa) demands.
OUR OBJECTIVES.
OUR CORE VALUES
Our core values are the CHARGES we are committed to pay whiles conducting our business in order to offer the best products to our cherished customers.
Passion: We shall pursue our business with intense enthusiasm to ensure that we meet our set goals.
Integrity: We shall be an ethically responsible company and conduct our business honestly and transparently. We therefore shall be devoid of fraudulent and corrupt behaviours within the company and among all stakeholders.
Excellence: We shall pursue excellence through highly efficient and effective processes and shall always deliver outstanding and quality products that meets the changing and diverse needs of time.
Customer Value: We shall treat our customers as long-term partners, exceed their expectations and deliver quality products for them all the time.
People Centered: We shall be committed to the consistent training and development of our employees to meet the global skills and standards within the industry that we operate.
OFFERINGS
Since its establishment in 2001, Joy Industries Limited has produced and manages three (3) of the best herbal beverages in Africa and we aspire to develop new products that meet the changing and diverse needs of the times. The company offers unrivalled quality herbal alcoholic beverages and herbal pharmaceutical products. The products are mostly made from selected medicinal plants that are of high therapeutic properties. This ensures maximum quality, efficacy and safety of the product for use.
Putting the health of our consumers into consideration, the company depends on only natural herbs as our basic raw material for production of which some are, dialium guineense, monodora myristica, xlopia aethiopica, and tetrapleura tetraptera. All our products are routinely tested by our Research and Quality Control Department at our International Standard Laboratory. The various products of the company have also been approved by the Food and Drugs Authority, Ghana Standards Authority and Centre for Scientific Research into Plant Medicine.
In maintaining the source of raw material for our production, the company has acquired over three hundred (300) acres of land for planting different kinds of medicinal plants. The company is also currently putting up an ultra- modern manufacturing plant for the production of drinkable water and soft drinks at Akwadum in the Eastern Region of Ghana.
